Is traditional SEO alone enough in the era of AI Search?
Why GEO Matters (And How It Complements Your SEO)
In a world where AI-driven search is rewriting the rules, focusing only on traditional SEO is a bit like bringing a map to a world that’s now GPS-powered.
Yes, having a technically sound website is crucial, but it’s only half the story.
Did you know…
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62% of consumers now trust AI tools to guide their brand decisions, putting AI on par with traditional search engines for that purpose. (Source: Yext study, via BetaNews, 2025)
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80% of users rely on AI-generated summaries for at least 40% of their search queries. (Source: Bain & Company, 2025)
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46% of U.S. consumer transactions are projected to be influenced by AI by 2030. (Source: Cognizant & Oxford Economics, 2025)
GEO complements your SEO by helping your brand stay visible, relevant, and trusted as AI reshapes how people discover and choose businesses.
SEO helps people find you. GEO helps AI recommend you.
Your Needs, Our Services
We combine proven SEO with future focussed GEO so your brand isn’t just visible, it’s recommended.
• Want AI to show your content?
We structure and tag your site so assistants like ChatGPT, Gemini, and Siri recognise your brand.
• Worried your brand is being misrepresented?
We clean up your structured data and entity signals so AI systems get you right, every time.
• Ready to rank beyond Google?
We optimise across all AI and digital ecosystems, wherever your audience is asking questions.
Let’s future-proof your presence together.
We start with a free basic audit of your website. You’ll see where you currently sit on Google and AI-driven search results for your main keywords or search enquiries.
From there, you can choose a deeper, one-off audit ($399+gst) with clear, step-by-step recommendations or move into an ongoing plan with tailored optimisation support.
All plans are monthly, flexible, and cancel anytime.
Not sure where to start?
Explore the different level of search optimisation support that might fit your needs or give me a call if you’d like to talk it through.
Why do I need an SEO audit for my business?
If you want your business to stay visible in the new era of AI-driven search, it’s time to look beyond traditional SEO.
AI Optimisation helps small to medium businesses across New Zealand, Australia, and the USA prepare for both human and AI search, including Google’s AI Overviews, ChatGPT, and Bing Copilot.
Our SEO audits don’t just identify technical and content gaps, they show you how to rank in AI-generated results through advanced Answer Engine Optimisation (AEO) and entity-based SEO.
Our AI SEO Audit includes:
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Technical SEO + site performance review
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Content quality and entity analysis
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Schema & structured data checks
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Local SEO & Google Business optimisation
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AI-readiness scoring (AEO + GEO framework)
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Tracking setup, ensuring GA4, GTM, and GSC are properly configured.
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Actionable, plain-English recommendations
Based in Auckland, we work with businesses in New Zealand, Australia and the US across all industries.
Who We Are and our WHY
With over 20 years of experience in marketing, strategy, and business growth, I’ve helped transform underperforming operations into customer-centric, high-performing teams. My focus today is on helping businesses harness the power of AI search and digital marketing to grow their visibility, leads, and sales.
Together with a team of search and content experts, I specialise in AI search optimisation (AEO) making sure businesses show up where customers are asking questions: ChatGPT, Google AI, and voice search.
We believe small and medium businesses deserve affordable, high-quality marketing support. AI Optimisation exists to give SMEs the same cutting-edge tools and strategies used by big brands so you can compete, grow, and win online.
Elaine Subritzky
“Because being found online shouldn’t be hard.”
Be Found in Search
If people can’t find you online, you’re missing out on potential business.
We improve your visibility on Google, AI-powered search tools, and across all your digital platforms by optimising your content, structure, and keywords.
Turn Visitors into Leads
By optimising your content to be more discoverable, we don't just increase traffic, we enhance engagement. More eyes on your content mean more opportunities for interaction and conversion.
Know What's Working
Without clear data, you’re guessing about your marketing results.
We set up your website analytics and tracking properly (like Google Analytics and conversion tracking), so you get accurate reports on what’s driving traffic and leads.
Stay Ahead
Online search changes fast, especially with AI.
We apply monthly updates and improvements to keep your website and strategy in line with the latest trends, so you don’t fall behind.
AI SEO & AEO Insights for New Zealand Businesses
Contact us
Let’s Talk About Optimising Your Business for AI-SEO Search.
Whether you’re ready for an AEO/SEO audit or simply want advice on how to make your digital marketing more search friendly, we’re here to help.
Reach out today and let’s chat about how we can improve your visibility across Google, AI platforms, and all your digital marketing channels.